When setting up your online presence on RediRedi, you have the option of using a custom domain or a subdomain. Understanding the differences and when to use each can be crucial to your business success.
What is a Domain?
A domain is the primary address of your online store, such as www.yourbusiness.com. It’s unique and registered under your name, giving your brand a professional and personalized identity.
When to Use a Custom Domain:
Credibility: A custom domain gives your business a professional image, boosting customer trust.
Brand Identity: It allows you to customize the web address to match your brand name, making it easier for customers to remember.
SEO Benefits: A custom domain can improve your search engine rankings, making your store more visible.
What is a Subdomain?
A subdomain is an extension of your main domain that creates specific URLs for different sections of your website. For instance, catalog.yourbusiness.com is a subdomain of yourbusiness.com. Subdomains are essentially CNAME records that replace “www” with a word of your choice.
When to Use a Subdomain:
Subdomains are commonly used by business owners who already have a main website and want to use the domain on another platform without buying a new one. For example, you can create a URL like shop.yourbusiness.com or catalog.yourbusiness.com for your RediRedi store.
For instance, if you have an informational website at www.yourbusiness.com (your primary domain), you can direct visitors to your online store at catalog.yourbusiness.com (a subdomain).
What You Need to Create a Subdomain:
To create a subdomain, you must own a domain and have access to the DNS records of your hosting provider or domain server. Popular providers include Registro.BR, GoDaddy, Locaweb, and KingHost.
Final Considerations:
Choosing between a custom domain and a subdomain depends on your business needs and objectives. Subdomains are a practical solution if you already own a domain and want to create different sections for your store or site. However, if you’re aiming to build a strong, professional online presence, investing in a custom domain is the best choice.
FAQs
Can I use both?
Yes! It’s common to use a custom domain for your main store and subdomains for specific sections, such as a catalog or support area.
How can I purchase a custom domain?
You can register a domain through providers like Registro.BR, GoDaddy, or Hostinger, as explained in our article, “How to Buy a Custom Domain.”
What if I already own a domain?
If you already have a domain, you can easily create subdomains through your domain provider’s control panel.